Magazine

TRACKS X NIRVANA
TRACKS X NIRVANA
We recently caught up with our good mate Nirvana Selwood as she ventures across Australia to chat about our latest collab, Tracks, and what life looks like for an artist... Read more...
AFENDS X AAFW
AFENDS X AAFW
Afends stepped onto the runway for their debut appearance at AAFW 2022 as part of Afterpay's Future of Fashion show. Afterpay Australian Fashion Week 2022 was an exciting milestone for... Read more...
AFENDS DENIM X JEANOLOGIA®
AFENDS DENIM X JEANOLOGIA®
We have teamed up with Jeanologia® to develop a low impact washing and finishing method for our entire denim program. "Currently five billion pairs of jeans are produced every year.... Read more...
AFENDS X F+H STUDIOS
AFENDS X F+H STUDIOS
While we were busy exploring the realm of eyewear, we joined forces with bespoke jewellery label F+H Studios to bring you a trio of custom-made sunglass chains for our premium... Read more...
CREATE NOT DESTROY: AFENDS X VICTORIA SIECZKA
CREATE NOT DESTROY: AFENDS X VICTORIA SIECZKA
Introducing Afends x Victoria Sieczka for the latest edition of Create Not Destroy [VOL. 11]. This capsule explores Victoria's love for nature, landscapes and digital mediums which translates into vibrant... Read more...
CREATE NOT DESTROY: FRAN X AFENDS
CREATE NOT DESTROY: FRAN X AFENDS
For the latest edition of Create Not Destroy, we bring you: Fran x Afends. Inspired by her surroundings, Fran's artwork combines flaming butterflies and urbanised patterns with a strong focus... Read more...
CREATE NOT DESTROY: ACTUAL PAIN X LUKE WALKER
CREATE NOT DESTROY: ACTUAL PAIN X LUKE WALKER
For our latest rendition of Create Not Destroy [VOL 9] we collaborated with long-time mate Luke Walker to bring you Actual Pain: a chaotic world of heavy metal and dark... Read more...
WE GREW OUR FIRST HEMP CROP
WE GREW OUR FIRST HEMP CROP
On a hemp revolution mission, we purchased 100 acres of farmland called Sleepy Hollow - here we are almost a year later, and we've grown our first hemp crop! To... Read more...
AFENDS EYEWEAR LAUNCH
AFENDS EYEWEAR LAUNCH
Here at Afends, we've been busy exploring the realm of eyewear and we have finally released our debut eyewear collection. To celebrate the launch in true Afends style, we rounded... Read more...
CROP CIRCLES LAUNCH PARTY
CROP CIRCLES LAUNCH PARTY
AFENDS x STONE & WOOD  In celebration of our cosmic beer collaboration with Stone & Wood, we threw a party at their Byron Bay brewery last Friday. Fitting in with... Read more...
TATTOOING IN BYRON BAY X BRODIE JACKSON
TATTOOING IN BYRON BAY X BRODIE JACKSON
Dust off your bongos and crawl out of your Wicked campers, tattooing is coming to Byron Bay and we have just dropped a limited edition collection of merch in collaboration... Read more...
CHESS CLUB X BRICK + MORTAR SUPPLY
CHESS CLUB X BRICK + MORTAR SUPPLY
Introducing: Chess Club - a tribute to our original 201 Chess Pants in collaboration with our talented long-time mate and owner of iconic pants destination Brick + Mortar Supply, Brendan... Read more...
CREATE NOT DESTROY: CHOOSE YOUR WEAPON X NIRVANA SELWOOD
CREATE NOT DESTROY: CHOOSE YOUR WEAPON X NIRVANA SELWOOD
For the latest edition of Create Not Destroy [VOL.8], our artist collab, Choose Your Weapon with @nirvana.tropicana, introduces a unisex capsule of graphic tees indulging in the idea of souls being... Read more...
Create Not Destroy: Plant Based Happiness x Tokes
Create Not Destroy: Plant Based Happiness x Tokes
Our unisex artist series, Plant Based Happiness in collaboration with Byron legend @couture_confidential for the latest edition of Create Not Destroy [VOL.7], is an ode to the good times ahead... Read more...
MEET OUR SUSTAINABLE UNDERWEAR
MEET OUR SUSTAINABLE UNDERWEAR
Continuing our promise to make everyday basics better, we welcome our debut range of sustainable underwear. On a mission to help you make sustainable choices from the bottom up, our... Read more...