Shopping Cart

You qualify for free shipping

You are away from free shipping

Hemp Revolution

The youth are the future and we feel it’s important for Afends to be a role model in sustainable practices. We’ve spent years researching Hemp, our favourite eco-friendly fabric alternative that’s been dismissed largely due to outdated propaganda.

The fashion industry is the second largest polluter in the world. The environmental damage that it causes is devastating, but we believe there are solutions and alternatives to these issues. This is where hemp comes in. As a renewable resource, hemp takes as little as 90 days to cultivate, requires significantly less water than cotton, and produces significantly more fibre per acre. It supplies its own nutrients to the soil, which replenishes its fertility, and needs no toxic chemicals, pesticides or insecticides in order to grow, making hemp the frontrunner for the most sustainable and economical potential. The more we have investigated and researched, the deeper our understanding has become that this plant is the way of the future.

AFENDS Lifestyle Shot 1

AFENDS Lifestyle Shot 2

Considered an environmental super fibre, Hemp is one of the most durable and economically viable all-natural threads. The Afends Hemp Revolution is our way of promoting sustainability to our consumers as well as the surf and fashion industries. The fashion industry alone is one of the biggest contributors of pesticides worldwide mainly due to cotton farming.

Hemp can clean the atmosphere and protect the environment and even reversing damage done to it. Global warming is the result of high levels of carbon dioxide, or CO2. Hemp consumes four times as much CO2 as trees do, effectively fighting global warming.

Hemp New Arrivals

AFENDS Mens Everyday - Long Sleeve Shirt - White

Long Sleeve Shirt

AFENDS Mens Asta - Seersucker Regular Shirt - Steel Check

Seersucker Regular Shirt

AFENDS Mens Surf Related - Fixed Waist Boardshort 20

Fixed Waist Boardshort 20"

AFENDS Mens Foundation - Boxy Tee - Black

AFENDS Womens Asta - Seersucker Maxi Dress - Steel Check

Seersucker Maxi Dress

AFENDS Mens Asta - Seersucker Regular Shirt - Steel Check

Seersucker Regular Shirt

AFENDS Womens Lilo - Button Up Top - Black

AFENDS Womens

AFENDS Womens Birkin - Flares - Black

AFENDS Womens Emilie - Denim Workwear Short - Worn Blue

Denim Workwear Short

AFENDS Womens Base - Seersucker Maxi Skirt - Burgundy Check

Seersucker Maxi Skirt

AFENDS Womens Asta - Seersucker Mini Skirt - Steel Check

Seersucker Mini Skirt

View Full Product Details